Real Estate News - Gregg White Company www.APRAZR.com

California IDX website provider moves into Florida

2/27/2015 7:07 PM

RealtyTech Inc., a California-based provider of agent and office IDX websites and Internet marketing tools, has broken into the Florida market and expanded its customer base and line of products by acquiring Strategic Agent Inc. Strategic Agent’s existing clients will .....Read More

How Realogy will tackle challenges facing the industry: Watch the video

2/27/2015 5:37 PM

Over 18 years, Realogy Chairman, CEO and President Richard Smith helped build the world’s largest franchise real estate enterprise, which includes brands like Better Homes and Gardens Real Estate, Century 21, Coldwell Banker and Coldwell Banker Commercial, ERA and Sotheby’s .....Read More

When Fed raises short-term rates, pray long-term rates don’t follow

2/27/2015 3:44 PM

Federal Reserve Chairwoman Janet Yellen’s testimony, inherently a forecast, overwhelmed all other forces on markets this week. Yellen did a fabulous job. When the future is deeply uncertain, it’s the job of the Fed chair to turn on the fog, .....Read More

Brokerage promising to rain Internet leads on its agents

2/27/2015 2:42 PM

International brokerage eXp Realty has launched “Making It Rain,” a new marketing program to generate Internet leads for its 540 agents. Agents pay a minimum of $100 per month to join the program and in return eXp will market their branded .....Read More

Zillow’s drinking the Trulia Kool-Aid, realtor.com gets feisty

2/27/2015 2:28 PM

Realtor.com operator Move Inc. has been feisty out of the gate with its new rival, Zillow Group Inc. Just a week after Zillow’s acquisition of Trulia closed, the two already have a new court date. On March 12 a judge will decide whether .....Read More

Inman announces daily real estate technology reviews — coming next week

2/27/2015 1:15 PM

How do you find the best software (or hardware) for your budget and work environment? Next week, Inman is launching a brand-new daily series of articles focused specifically on evaluating the technology you use in your real estate business .....Read More

Does staging add value to the home-selling process?

2/27/2015 12:00 PM

From Realtors to bloggers to HGTV, sellers hear about the need to get creative to attract prospective buyers to their homes. Another popular option is home staging, which involves arranging and decorating the home in a way that appeals to a wide range of buyers. But in my experience, this is a difficult task for most many homeowners .....Read More

5 places to find a stellar idea for your next real estate blog post

2/27/2015 11:00 AM

Writing content is for your real estate blog is great; everyone is doing it. What everyone is not doing (yet) is writing content that they know will interest people. Rather than coming up with a random idea and writing about it on your blog, you can use these essential resources to help you figure out what people want to read .....Read More

Zillow and Trulia say they’re still competitors

2/27/2015 10:33 AM

SCOTTSDALE, Ariz. — Executives with Zillow and Trulia say they’ll continue to be competitors, even though the top two listing portals are now under the same roof. “Beating each other up, sharpening each other, for us that’s going to be .....Read More

Startup lets you ‘shop without an agent’ … but there’s a twist

2/27/2015 9:12 AM

What, another real estate tech startup promising to help consumers buy homes without real estate agents? That’s what Open Listings’ branding might lead you to believe at first glance. Upon closer inspection, the company looks an awful lot like a discount brokerage — albeit a high-tech .....Read More

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